Worcester, MA – Locally-based The Hanover Insurance Group, Inc. has called upon Davis Advertising to create a series of training videos for its independent agents.
Davis is utilizing a variety of techniques in these videos, ranging from live action to graphic animation. In addition, the agency is working with Hanover on the concepts and ideas for the scripts, recruits the acting talent and arranges for make-up, wardrobe, lighting, and other elements of filming.
Davis’s Senior Videographer and Editor, Jeff Carbonneau, is spearheading the project. He is creating videos in which topics include the description of products, their benefits to the consumer and how to convey those advantages to the general public.
“We are excited to be working with another company based out of Worcester,” said Davis Advertising President and CEO, Andrew Davis. “With these projects, we and Hanover together can showcase our values and skills to a broader audience.”
About The Hanover Insurance Group, Inc.
The Hanover Insurance Group, Inc., based in Worcester, Mass., is one of the top 25 property and casualty insurers in the United States. For more than 160 years, Hanover has provided a wide range of innovative property and casualty products and services to businesses, individuals, and families through a select group of independent agents and brokers.